Saving lives using social media: Analysis of the role of twitter for personal blood donation requests and dissemination

Abbasi, Rabeeh Ayaz; Maqbool, Onaiza; Mushtaq, Muhammad; Aljohani, Naif Radi; Daud, Ali; Alowibdi, Jalal S.; Shahzad, Basit

doi:10.1016/j.tele.2017.01.010

Cited by 61 publications

(44 citation statements)

References 24 publications

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“…In this sense, social media platforms can contribute to blood donation as reported by several studies conducted in connection with this issue 1–5. In this regard, Sümnig et al investigated the importance of social media in blood donors recruitment; Abassi et al conducted a study on the use of Twitter to request blood donation in India; Shah et al has shown the impact of e-mails, short text messages and social media in the recruitment of blood donors; Rodrigues et al studied the effectiveness of the use of WhatsApp in Brazil, and Siromani suggested the use of Whatsapp as a tool to motivate and recruit blood donors 1–5…”

Section: Introductionmentioning

confidence: 89%

<p>Use of Social Media in the Blood Donation Process in Saudi Arabia</p>

Alanzi¹,

Alsaeed²

2019

JBM

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PurposeThe main objective of this research was to investigate the use of social media in the blood donation process in Saudi Arabia. In addition, other objectives were to evaluate inhibitors, motivations and the possibility of using social networks to improve the practice of blood donation in this country.Participants and methodsA cross-sectional study was carried out to investigate the use of social media in the blood donation process in Saudi Arabia.This study was conducted using an online survey questionnaire distributed through Whatsapp groups to 297 participants between November and December, 2018. Question Pro was employed during the data collection process. Basic descriptive statistics was used to analyze the data.ResultsAlmost half of the participants (45%) had previously donated blood and most of them (82%) received requests for blood donation through social media platforms in Saudi Arabia. The most used social media platforms for this purpose were WhatsApp (61%) followed by Twitter (13%), Snapchat (10%), Instagram (6%), Facebook (5%), YouTube (1%), Telegram (1%), and others (2%). The sources of posts that requested blood donation were mainly from friends (43%) and family members (28%). Furthermore, 25% of the respondents considered that human solidarity was the principal motivation to donate blood, and 36% of them expressed that the main inhibiting factor was their health condition. The results insinuated that there is a potential to improve the blood donation practice in Saudi Arabia using social media.ConclusionThe outcomes of this study indicated that social media had been used to search for blood donors using messages distributed through these platforms in Saudi Arabia, and WhatsApp was the preferred social media to transmit and receive information about the blood donation process. Human solidarity was the most important incentive to donate blood, while the health condition was the main inhibitor. The findings suggested that social media can help to improve the blood donation practice in this country where there is a shortage of blood donors.

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Section: Introductionmentioning

confidence: 89%

<p>Use of Social Media in the Blood Donation Process in Saudi Arabia</p>

Alanzi¹,

Alsaeed²

2019

JBM

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“…Second, by adopting the norm activation model (NAM), researchers have tried to understand social media users' information usage in prosocial scenarios. It has been proposed that communal incentives and altruistic motivations can work as psychological factors for information dissemination with regard to rumor combating [21], emergency rescuing [6], and blood donating [22]. Although scholars have explicated people's prosocial motivations in dangerous and urgent situations [23], research remains insufficient in the field of environmental information sharing.…”

Section: Introductionmentioning

confidence: 99%

An Investigation of the Influencing Factors of Chinese WeChat Users’ Environmental Information-Sharing Behavior Based on an Integrated Model of UGT, NAM, and TPB

Chen

2020

Sustainability

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Sustainable development is a common challenge for all. Under this background, how to promote public participation in environmental communication has become an important topic. The purpose of this study is to understand the motivating mechanism behind Chinese WeChat users’ environmental information-sharing behavior by taking China’s unique social and cultural background into account. A comprehensive theoretical model for this study is constructed based on the uses and gratification theory, the norm activation model, and the theory of planned behavior. Through an online survey, data were collected from 526 participants to test the research model. The research results show that Chinese WeChat users’ environmental information-sharing behavior is motivated by both egoistic factors (self-presentation, information seeking, and socializing) and altruistic factors (awareness of consequences and ascription of responsibility). During the behavioral decision-making process, these motivating factors impact people’s actual sharing behavior via their attitudes toward the behavior, subjective norms, personal norms, and behavioral intention in various patterns. The findings are discussed from an interdisciplinary perspective of media usage, prosocial behavior, and behavioral psychology. This article not only proposes a new conceptual framework to explain social media users’ behavior of sharing environmental information but also provides important theoretical and practical implications regarding motivating public participation in environmental communication on social media.

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“…To this end, we suggest that transfusion centres enter into collaboration agreements with partners whose target audience coincides with this nondonor group (e.g., universities, cinemas). In this way, they would be able to operate using means and platforms (social networks, media and digital platforms) that impact not only the relevant demographic (Sümnig et al 2018), but also its largest proportion (Abbasi et al 2018).…”

Section: Discussionmentioning

confidence: 99%

Knowing the Blood Nondonor to Activate Behaviour

et al. 2019

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This work is aimed at further developing the study of blood nondonor behaviour through a joint analysis of sociodemographic characteristics, psychological and physical barriers, impure altruism and anticipated emotions, as predictors of intention to donate. To that end, a step-by-step hierarchical regression analysis was applied on a sample of 2383 Spanish nondonors. The study’s results confirm the influence of traditional variables (sociodemographic characteristics, psychological and physical barriers and impure altruism), as well as the power of anticipated emotions, both positive and negative, of donation action and inaction as variables explaining the intention to donate. Another important contribution has been to develop the moderating role of psychological and physical barriers, in addition to impure altruism, on cause–effect relationships between anticipated emotions and intention to donate. A number of practical implications can be derived from this study for transfusion centres responsible for donation promotion.

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Saving lives using social media: Analysis of the role of twitter for personal blood donation requests and dissemination

Cited by 61 publications

References 24 publications

<p>Use of Social Media in the Blood Donation Process in Saudi Arabia</p>

<p>Use of Social Media in the Blood Donation Process in Saudi Arabia</p>

An Investigation of the Influencing Factors of Chinese WeChat Users’ Environmental Information-Sharing Behavior Based on an Integrated Model of UGT, NAM, and TPB

Knowing the Blood Nondonor to Activate Behaviour

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